Kaizen Game Works are back to work with news of a new open world mascot management crime drama, Promise Mascot Agency.
A wild combination of crime, cuddly creatures, and fur suits is coming to screen in 2025. The world’s self-titled first open world mascot management crime drama was just revealed by the same studio that brough the offbeat Paradise Killer to life last year. Coming to PS5, PS4, Xbox Series X/S, Xbox One, Nintendo Switch and Windows in collaboration with renowned Japanese developer Ikumi Nakamura, this adventure follows a disgraced Yakuza placed at the helm of a bankrupt mascot agency. That’s bound to go well?
As players pick up the reigns of a new life, this forcibly retired crim sets out to build a profitable business, while simultaneously unravelling the reason behind his disgrace. Exiled to a cursed town, Michi mist explore the run down back streets of Kaso-Machi in their beat-up truck. Along the way you’ll meet the locals, find out about the town and hopefully recruit some mascot to manage.
As we all know, mascots are living creatures that have coexisted with humankind since the dawn of history. Mascots have their own hopes, dreams and desires and you’ll need to negotiate to recruit them. Whether you promise the mascots fame, fortune, or something else, just get them on the books and sort some events. Like the more mainstream Love Live mobile franchise, these recruits need to be managed, trained, and sent out on jobs. Hopefully, they all go to plan, but I get the impression that there’s an element of chaos involved in this adventure. Thankfully, you will be able to use your wits and play powerful hero cards to keep them from doing anything too outrageous. Hero Cards, cards representing a variety of characters Michi will meet during his days in Kaso-Machi. With tactical card usage, a mascot can overcome any challenge and win hearts, minds and a healthy paycheque.
Ikumi Nakamura, credits on the likes of The Evil Within, Ghostwire: Tokyo, is involved alongside a ream of talented manga and musical artists to create something that doesn’t just look great, but has an aesthetic that is uniquely steeped in Japanese influence. In Japan you’ll find a mascot for just about everything, from noodle, to corn, to the subway and sports teams. We can’t wait to try this chaotic collision of ideas and send a giant anthropomorphic hamster out to support the local softball team. Check out more about this upcoming indie over on the official website now.
