More and more over the last couple of years we see personalities and groups promoting a healthier Earth. From MrBeast to Niantic companies want to help plant more trees. This time around Niantic is joining forces with Ecosia, a very large tree-planting company, to plant a total of 100,000 trees.
This movement will take place on Niantic Community days starting on April 23, 2022. For every 5km players walk they are working with Ecosia to plant a tree. Ecosia is a certified B-Corp in Berlin and they have planted well over 145 million trees and still going. The company plants their trees in areas where they are needed and where they will grow the best and strongest.
During each month if you take a photo and share it to social media using the hashtag #SustainableWithNiantci and tag @NianticLabs then your work will go towards in-game unlocks. This is a good time to get healthy, get outside, and help regrow some trees that have been cut down. It is time to make a difference in our world one tree at a time.
Niantic is famous for its large-scale augmented reality platforms and games such as Pokemon Go. All of their games require walking to accomplish feats in the augment world based on real world locations.